Outdoor!

I think outdoor may be my favorite type of advertising. It always has to be quick, clear, and visually arresting. It pops up in unexpected places, and the challenges of the outdoors calls for a whole new level of creativity. I could look at it all day!

Campaigns!

The tagline is: They're looking to you for the answers."
This is awesome! I love the graphics, and the crossword idea is genious.

Copy!

I'm afraid not very many people would understand this "code", but thankfull I understood that it means "communicate clearly." I think it's clever for a phone company, especially because phone ads can be very boring and information based.



I like this ad a lot because it shows consumer insight. The creators know exactly who they're speaking to, and designed the ad especially for them. I would not look at this ad, but I'm not interested in what it's talking about. Someone who is interested in the conference would read a magazine article that would be laid out just like this ad. It's smart and poignant.




This ad is clear on what it's saying: Tax Free is Good. Is it successful? Yes. Is it boring? Heck yes.

Visuals!

The hands on the little girl clearly show that the ad is for child abuse. How powerful.





3M tape is so clear that when it tapes a box together, it makes the box look seamless. Using 3M tape creates a unopenable box.






This ad clearly shows that the feminine products are for "active sleepers." Ha!